How to Add a Logo to a QR Code
A step-by-step guide to embedding your brand logo into a QR code that still scans perfectly.
A branded QR code with your logo builds trust and recognition. Customers are more likely to scan a code that looks professional and familiar. The challenge? Adding a logo without breaking the QR code's ability to scan. This guide walks you through it — step by step.
Choose your QR code generator
Pick a generator that supports logo embedding. QRForge lets you upload a logo directly into the QR code center — no design software needed. Free for basic codes, Pro for logo embedding and high-res downloads.
Enter your destination URL or text
Paste the link you want the QR code to point to. This could be a website, a PDF menu, a Google Maps location, a Wi-Fi network, or any text up to 2,953 characters.
Upload your logo
Click the logo upload button and select a PNG, JPG, or SVG file from your device. For best results, use a square image with a transparent background (PNG or SVG). Aim for at least 200×200 pixels.
Adjust the logo size
Your logo should cover no more than 20–25% of the QR code area. Most generators auto-size it, but if yours doesn't, shrink the logo manually. Too large and the code won't scan; too small and the branding is lost.
Set error correction to High (H)
QR codes use error correction levels (L, M, Q, H). When you add a logo, the logo covers part of the code — so you need High error correction to keep the code scannable. QRForge handles this automatically.
Pick your brand colors
Choose a foreground color for the QR modules and a background color. Keep contrast high — dark on light or light on dark. Avoid colors that are too similar or the code won't scan reliably.
Test before you download
Always scan your finished QR code with a phone camera before printing or publishing. Test from different distances and angles. If it doesn't scan, increase error correction or reduce logo size.
Download in the right format
For print (business cards, packaging, posters), download SVG or a high-resolution PNG (at least 1000×1000px). For digital use (websites, email, social), PNG is fine. SVG scales without quality loss.
Best practices for logo QR codes
- Keep your logo under 25% of the total QR code area
- Use High (H) error correction whenever embedding a logo
- Maintain strong contrast between foreground and background colors
- Always include a quiet zone — a blank margin around the code at least 4 modules wide
- Test on multiple phones before committing to print
- Use SVG for print to avoid pixelation at large sizes
- Avoid placing logos on busy or textured backgrounds
Make your branded QR code now
Ready to put this into practice? Generate a QR code with your logo in under a minute. No signup, no software download.
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